Tag Archives: Social Media Marketing

HOW TO USE SOCIAL MEDIA TO PROMOTE A BUSINESS

Introduction If you aren’t using social media to promote your business right now, you are might as well still be in the 20th Century. Social media sites such as Facebook, Twitter, Instagram, Vine, Foursquare, and others offer you a direct connection with a practically unlimited pool of potential customers. While email marketing can be a… Read More »

YOU TUBE VIDEO MARKETING STRATEGY

Introduction Marketing on the web has long relied on the written word. While text-based marketing can be quite successful, advances in technology have made videos a far more viable option.  Videos are great because they can deliver information quickly and get your point across with very little effort from your audience. YouTube is the premier… Read More »

HOW TO INCREASE ORGANIC TRAFFIC TO YOUR WEBSITE

Introduction As any marketer knows, traffic is the life-blood of the internet marketing world. While newbies often think that massive amounts of traffic, any kind will do, is the answer; however, more seasoned veterans realize that targeted traffic is the real answer. Hundreds of Ways to Generate Traffic There are hundreds of ways to generate… Read More »

WHAT IS AD RETARGETING?

Introduction Ad retargeting is a fast growing segment in the Internet world. It’s a very effective method for capturing leads and converting them into buyers. It is a well-known fact that only 2 percent of shoppers make a purchase the first time they visit an online store. Ad retargeting gives you a way to focus… Read More »

STORYTELLING IN MARKETING STRATEGY

Introduction Humanity has used stories as a way to teach, pass on valuable information, and communicate since the dawn of time. Long before there were written languages, people used stories to pass history and culture down from generation to generation. Humans are wired to respond to stories with an immediate connection and emotional reaction. When… Read More »

MOBILE MARKETING PLATFORMS

Introduction Mobile phone use is exploding and more people than ever are using their phones to make purchasing decisions. According to one online payment system provider, over 80% percent of Smartphone users read reviews on social media before they make a purchase. Marketers who ignore social media in their mobile marketing plans do so at… Read More »

HOW TO GET MORE SALES ONLINE

Introduction If you want to create content or advertising that drives traffic and results in sales, it helps to understand what motivates people.  Find the right motivation and you’ll be able to create content for your ads and articles that compel people to buy. This post will look at some psychological triggers that can be… Read More »

HOW TO TRACK WEBSITE VISITORS

Introduction The secret to success in any kind of marketing – including internet marketing – is to treat it as a science. Everything can be measured and by measuring, you can figure out exactly what your audience is responding to. You can continue to improve your website’s performance by giving your audience more of what… Read More »

HOW TO GET QUALITY BACKLINKS

Introduction A backlink is a link placed on someone else’s website that links back to yours. Backlinks are crucial for SEO, because search engines like Google, Yahoo and Bing place more importance on websites that have backlinks than those that don’t. To put it simply, the more backlinks your website has, the higher your page… Read More »

WHAT IS A SALES FUNNEL?

Introduction In this post you will learn the five essential pages that should be found in any sales funnel that you create as an internet marketer or ecommerce website with something to sell. What Is A Sales Funnel? Before we get to the individual pages, just as a reminder, a sales funnel is what leads visitors to… Read More »